The bottles solve the image problem that plastic has when compared to glass. Introducing PET containers that not only have a strong visual presence but offer a premium image with gloss and high transparency.
The classic cylindrical form provides the opportunity for abundant design variation. A wide variety of accessories from caps and droppers to sprays and pumps (gold/ silver shell) are available.
The thick base has the presence of glass and the simplicity of the design makes it easy to incorporate into existing product lineups.